CPS Online
Coll of Professional Studies :: Marketing-CPSO
MKT 600 (01) - Social Media Marketing
Social Media Marketing
Online Course Delivery Method: Online Asynchronous
Credits: 4.0
Term: Spring 2025 - Term 4 (03/24/2025 - 05/16/2025)
Grade Mode: Letter Grading
Term: Spring 2025 - Term 4 (03/24/2025 - 05/16/2025)
Grade Mode: Letter Grading
Class Size:
30
CRN: 53938
CRN: 53938
This course is designed to build students' social media marketing, advertising, and communication skills by utilizing projects that give students hands-on experience implementing social media marketing strategies. The focus of this course will be understanding social media, developing social media marketing strategies, and tracking their effectiveness in an effort to maximize marketing efforts for businesses. It is expected that students have a basic understanding of various social media platforms. This course is NOT about how to use social media; rather it looks at how we can use social media for marketing efforts. NOTE: MKT 510 is recommended.
Equivalent(s): MKTG 520G
Campuses not allowed in section: Durham
Attributes: Writing Intensive Course
Instructors: Michelle Love
Start Date | End Date | Days | Time | Location |
---|---|---|---|---|
3/24/2025 | 5/16/2025 | Hours Arranged | ONLINE |