Timeroom: Spring 2025

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Durham   Paul College of Business&Econ :: Paul College Business & Econ
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PAUL 680 (07) - BiP-Competitive Intelligence Topics

BiP: Strategic Account Mgmt

Online Course Delivery Method: Online Synchronous
Credits: 2.0
Term: Spring 2025 - Full Term (01/21/2025 - 05/05/2025)
Grade Mode: Credit/Fail Grading
Class Size:   25  
CRN: 56014
Business in Practice: Competitive Intelligence develops students' abilities to gather, analyze, and distribute information and ideas about products, customers, competitors or the external environment. An emphasis is placed on experiential learning and instruction from business professionals. Rotating topic courses are offered to meet the needs of the ever-changing business environment. Cr/F, unless noted as letter graded in the section or additional course description.
Section Comments: Strategic Account Management
Repeat Rule: May be repeated for a maximum of 8 credits.
Only listed campus in section: Durham
Only listed colleges in section: Paul College of Business&Econ
Classes not allowed in section: Freshman
Instructors: Kimberly Clark, Susan Mattioni
Start Date End Date Days Time Location
1/21/2025 5/5/2025 R 11:10am - 12:30pm ONLINE
Additional Course Details: 
Key Strategic Account Management : 

A customer-centric strategy is vital in any business organization. Understanding and enacting key strategic account management (SAM) enables organizations to foster stronger, more resilient connections with customers, which promote immediate commercial opportunities and contribute to sustainable long-term growth and success that aligns with the customer’s goals.  

Supporting a company strategy, student teams will identify, evaluate, and formulate a proposed collaborative customer partnership. Leveraging foundational strategic account management (SAM) concepts and approaches, such as voice-of-customer(VOC) methods, buy-sell hierarchy, value stream mapping, students develop a strategic account plan (SAP) for that customer account. Through the development of the SAP, the commercial team will focus on customer needs and interests to build a long-term relationship by assessing areas of high alignment with customer goals and creating increased value/satisfaction.   

Durham   Paul College of Business&Econ :: Paul College Business & Econ
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PAUL 680 (08) - BiP-Competitive Intelligence Topics

BiP:C/Agile Tech Sourcing

Credits: 2.0
Term: Spring 2025 - Term 3 (01/21/2025 - 03/14/2025)
Grade Mode: Credit/Fail Grading
Class Size:   25  
CRN: 54443
Business in Practice: Competitive Intelligence develops students' abilities to gather, analyze, and distribute information and ideas about products, customers, competitors or the external environment. An emphasis is placed on experiential learning and instruction from business professionals. Rotating topic courses are offered to meet the needs of the ever-changing business environment. Cr/F, unless noted as letter graded in the section or additional course description.
Repeat Rule: May be repeated for a maximum of 8 credits.
Only listed colleges in section: Paul College of Business&Econ
Instructors: Ioannis Karalis, Susan Mattioni, Kimberly Clark
Start Date End Date Days Time Location
1/21/2025 3/14/2025 T 5:40pm - 8:30pm PCBE 125
Additional Course Details: 
Agile Tech Sourcing:

In this course, students will learn how to engage effectively with different teams and individuals within an organization to drive the acquisition of technology products and services (such as SaaS) with speed and agility. Student teams will deliver a technology procurement plan for a client.  

 

The dynamic approach to buying technology presented in the course will help students develop competencies that are not only relevant for those who are interested in a relevant career but for anyone who wants to drive effective negotiations and change management programs within enterprises. 

Durham   Paul College of Business&Econ :: Paul College Business & Econ
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PAUL 680 (11) - BiP-Competitive Intelligence Topics

BiP:C/Intro To Content Mktg

Online Course Delivery Method: Online Synchronous
Credits: 2.0
Term: Spring 2025 - Term 3 (01/21/2025 - 03/14/2025)
Grade Mode: Credit/Fail Grading
Class Size:   24  
CRN: 54462
Business in Practice: Competitive Intelligence develops students' abilities to gather, analyze, and distribute information and ideas about products, customers, competitors or the external environment. An emphasis is placed on experiential learning and instruction from business professionals. Rotating topic courses are offered to meet the needs of the ever-changing business environment. Cr/F, unless noted as letter graded in the section or additional course description.
Repeat Rule: May be repeated for a maximum of 8 credits.
Only listed colleges in section: Paul College of Business&Econ
Instructors: Justin Champion, Susan Mattioni, Kimberly Clark
Start Date End Date Days Time Location
1/21/2025 3/14/2025 T 3:40pm - 6:30pm ONLINE
Additional Course Details: 

Introduction to Content Marketing:

In today’s digitally informed world, content is a key ingredient to attracting potential prospects, engaging them to become customers, and delighting them to become promoters of your brand. In this course, taught by an industry professional from HubSpot, you’ll learn the recipe for creating an effective content strategy, like creating buyer personas, building a plan for your blog, and creating a long-term content plan (with an emphasis on SEO). 

Durham   Paul College of Business&Econ :: Paul College Business & Econ
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PAUL 680 (13) - BiP-Competitive Intelligence Topics

BiP:C/Retail Dynamics

Credits: 2.0
Term: Spring 2025 - Full Term (01/21/2025 - 05/05/2025)
Grade Mode: Credit/Fail Grading
Class Size:   25  
CRN: 54464
Business in Practice: Competitive Intelligence develops students' abilities to gather, analyze, and distribute information and ideas about products, customers, competitors or the external environment. An emphasis is placed on experiential learning and instruction from business professionals. Rotating topic courses are offered to meet the needs of the ever-changing business environment. Cr/F, unless noted as letter graded in the section or additional course description.
Repeat Rule: May be repeated for a maximum of 8 credits.
Only listed colleges in section: Paul College of Business&Econ
Instructors: Leon Nicholas, Susan Mattioni, Kimberly Clark
Start Date End Date Days Time Location
1/21/2025 5/5/2025 M 3:40pm - 5:00pm STOKE 150
Additional Course Details: 
Retail Dynamics:

Retail is probably the most familiar industry in the world, with trillions of dollars in revenue produced across billions of shoppers annually. Yet, few understand how retailers weave together unique go-to-market strategies to drive profitable growth in competition with one another. This course will show you how to approach retail as an analyst does--by holistically assessing a retailer’s operational, marketing, and merchandising/finance execution to identify strengths and opportunities for growth. At the same time, students will learn core analyst skill sets and practice communicating insights and recommendations in industry contexts.

Durham   Paul College of Business&Econ :: Paul College Business & Econ
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PAUL 690 (01) - BiP-Professional Intelligence Topics

BiP:P/ College to Career

Credits: 2.0
Term: Spring 2025 - Term 3 (01/21/2025 - 03/14/2025)
Grade Mode: Credit/Fail Grading
Class Size:   25  
CRN: 54445
Business in Practice: Professional Intelligence develops students' abilities to achieve professional success. An emphasis is placed on experiential learning and instruction from business professionals. Rotating topic courses are offered to meet the needs of the ever-changing business environment. Cr/F, unless noted as letter graded in the section or additional course details.
Repeat Rule: May be repeated for a maximum of 8 credits.
Only listed colleges in section: Paul College of Business&Econ
Instructors: Krystal Hicks, Susan Mattioni, Kimberly Clark
Start Date End Date Days Time Location
1/21/2025 3/14/2025 W 5:10pm - 8:00pm PCBE 135
Additional Course Details: 

College to Career:

Have you ever wondered what companies and recruiters are really looking for in new talent? Prepare to have the curtain pulled back on the hiring process from start to finish. This course will provide students with a look inside a recruiter’s process and psyche and will outline the steps necessary to stand out in their internship or job search. Students will be challenged personally to uncover what it is they’re good at - not Just what they’re passionate about. From LinkedIn back-end searches, to nailing pre-recorded videos and live Skype interviews, this course will give students the tools and insight they need to successfully transition from college to career.

 
Durham   Paul College of Business&Econ :: Paul College Business & Econ
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PAUL 690 (02) - BiP-Professional Intelligence Topics

BiP:P/College to Career

Credits: 2.0
Term: Spring 2025 - Term 4 (03/24/2025 - 05/16/2025)
Grade Mode: Credit/Fail Grading
Class Size:   30  
CRN: 54446
Business in Practice: Professional Intelligence develops students' abilities to achieve professional success. An emphasis is placed on experiential learning and instruction from business professionals. Rotating topic courses are offered to meet the needs of the ever-changing business environment. Cr/F, unless noted as letter graded in the section or additional course details.
Repeat Rule: May be repeated for a maximum of 8 credits.
Only listed colleges in section: Paul College of Business&Econ
Instructors: Krystal Hicks, Susan Mattioni, Kimberly Clark
Start Date End Date Days Time Location
3/24/2025 5/16/2025 M 3:40pm - 6:30pm HS 105
Additional Course Details: 

College to Career:

Have you ever wondered what companies and recruiters are really looking for in new talent? Prepare to have the curtain pulled back on the hiring process from start to finish. This course will provide students with a look inside a recruiter’s process and psyche and will outline the steps necessary to stand out in their internship or job search. Students will be challenged personally to uncover what it is they’re good at - not Just what they’re passionate about. From LinkedIn back-end searches, to nailing pre-recorded videos and live Skype interviews, this course will give students the tools and insight they need to successfully transition from college to career.

 
Durham   Paul College of Business&Econ :: Paul College Business & Econ
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PAUL 690 (04) - BiP-Professional Intelligence Topics

BiP:P/The Engaged Workplace

Credits: 2.0
Term: Spring 2025 - Term 3 (01/21/2025 - 03/14/2025)
Grade Mode: Credit/Fail Grading
Class Size:   25  
CRN: 54448
Business in Practice: Professional Intelligence develops students' abilities to achieve professional success. An emphasis is placed on experiential learning and instruction from business professionals. Rotating topic courses are offered to meet the needs of the ever-changing business environment. Cr/F, unless noted as letter graded in the section or additional course details.
Repeat Rule: May be repeated for a maximum of 8 credits.
Only listed colleges in section: Paul College of Business&Econ
Instructors: Belinda Braley, Susan Mattioni, Kimberly Clark
Start Date End Date Days Time Location
1/21/2025 3/14/2025 T 5:40pm - 8:30pm HS 332
Additional Course Details: 

The Engaged Workplace 

 

As we enter the job market or continue along a career path, how can we determine whether a company is a good place to work? How are employees treated? Do they feel connected and valued? In “The Engaged Workplace”, we look to answer those questions and more. Through presentation, video and fun activities, we will examine what employee engagement is, why it matters and how to achieve it. We will examine the benefits of creating fair and equitable practices, including diversity and inclusion, that promote employee engagement. We will look at companies that are creating an environment in which employees thrive, and those that are not. Whether planning business ownership or a career involving management of people, this course will provide valuable insight into how a company can provide a rewarding employee experience. 

Industry Professional Bio: Belinda Braley

Durham   Paul College of Business&Econ :: Paul College Business & Econ
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PAUL 690 (05) - BiP-Professional Intelligence Topics

BiP:P/BusDevlp&StrategicSales

Credits: 2.0
Term: Spring 2025 - Term 3 (01/21/2025 - 03/14/2025)
Grade Mode: Credit/Fail Grading
Class Size:   25  
CRN: 56012
Business in Practice: Professional Intelligence develops students' abilities to achieve professional success. An emphasis is placed on experiential learning and instruction from business professionals. Rotating topic courses are offered to meet the needs of the ever-changing business environment. Cr/F, unless noted as letter graded in the section or additional course details.
Section Comments: Full Title: Business Development & Strategic Sales
Repeat Rule: May be repeated for a maximum of 8 credits.
Only listed campus in section: Durham
Only listed colleges in section: Paul College of Business&Econ
Classes not allowed in section: Freshman
Instructors: Edward Miles, Susan Mattioni, Kimberly Clark
Start Date End Date Days Time Location
1/21/2025 3/14/2025 W 5:10pm - 8:00pm HS 201
Additional Course Details: 
Business Development and Strategic Sales:

The Sales Process starts long before the first marketing campaign and before the initial email, phone call, or meeting with a potential customer. This course provides the skills and experience that will bring a higher level of understanding to the complete sales process. You will be cast into the role of working for a start-up company, tasked with creating credibility and generating revenue for this company. Through a team-based, experiential learning environment this course will guide you through business development scenarios and how to utilize these sales techniques and strategies to create added value.

Durham   Paul College of Business&Econ :: Paul College Business & Econ
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PAUL 690 (06) - BiP-Professional Intelligence Topics

BiP:P/Business Networking

Credits: 2.0
Term: Spring 2025 - Term 4 (03/24/2025 - 05/16/2025)
Grade Mode: Credit/Fail Grading
Class Size:   25  
CRN: 54449
Business in Practice: Professional Intelligence develops students' abilities to achieve professional success. An emphasis is placed on experiential learning and instruction from business professionals. Rotating topic courses are offered to meet the needs of the ever-changing business environment. Cr/F, unless noted as letter graded in the section or additional course details.
Repeat Rule: May be repeated for a maximum of 8 credits.
Only listed colleges in section: Paul College of Business&Econ
Instructors: Ryan Baker, Susan Mattioni, Kimberly Clark
Start Date End Date Days Time Location
3/24/2025 5/16/2025 M 5:40pm - 8:30pm PCBE 135
Additional Course Details: 

Business Networking:  Leveraging LinkedIn

Business Networking is a course designed to empower students with the skills to excel in strategic networking and leverage the power of LinkedIn for their job search. In this course, students will delve into the art and science of building meaningful professional connections. They will learn effective communication strategies, develop compelling elevator pitches, and navigate networking events with confidence and purpose. The course emphasizes relationship-building techniques, enabling students to initiate and maintain valuable connections in diverse professional settings.

A significant focus of the course is on harnessing the power of LinkedIn - the world's largest professional networking platform. Students will learn how to optimize their LinkedIn profiles, curate compelling content, and engage in strategic networking activities. They will explore LinkedIn's features and functionalities, discovering how to showcase their skills, connect with industry professionals, and uncover hidden job opportunities. Additionally, students will gain valuable insights into utilizing LinkedIn's job search tools effectively and crafting persuasive applications that capture the attention of employers.

By the end of this course, students will emerge as confident and adept networkers, armed with the knowledge and skills to navigate the competitive job market successfully. They will have a comprehensive understanding of how to leverage LinkedIn as a powerful tool for career advancement and will be equipped with a network of connections to support their professional journey.

Durham   Paul College of Business&Econ :: Paul College Business & Econ
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PAUL 705 (01) - Supervised Student Teaching: Peer Advisor

Student Teaching: Peer Advisor

Credits: 0.0 to 2.0
Term: Spring 2025 - Full Term (01/21/2025 - 05/05/2025)
Grade Mode: Credit/Fail Grading
Class Size:   35  
CRN: 52794
Training course for peer advisors to prepare for leading student FIRE Teams. For Paul College juniors and seniors with 3.0 or better cumulative GPA. Permission from Undergraduate Programs Office required.
Department Approval Required. Contact Academic Department for permission then register through Webcat.
Repeat Rule: May be repeated for a maximum of 12 credits.
Only listed campus in section: Durham
Only listed colleges in section: Paul College of Business&Econ
Only listed classes in section: Junior, Senior
Instructors: Saege Robinson
Start Date End Date Days Time Location
1/21/2025 5/5/2025 MW 8:10am - 9:30am PCBE 125