Durham
Health & Human Services :: Sport Management & Leadership
SML 564 (02) - Introduction to Sport Marketing
Intro Sport Marketing
Credits: 4.0
Term: Fall 2024 - Full Term (08/26/2024 - 12/09/2024)
Grade Mode: Letter Grading
Term: Fall 2024 - Full Term (08/26/2024 - 12/09/2024)
Grade Mode: Letter Grading
Class Size:
20
CRN: 13816
CRN: 13816
An introductory study of sport marketing, which includes the basic principles, key scholars, relevant scholarship, and necessary experiential elements to aid students in understanding the discipline's applied and academic aspects. This course will introduce traditional marketing concepts as well as
focus on the marketing of sport and through sport.
Equivalent(s): KIN 564, SPST 564
Cross listed with : SML 564.01
Majors not allowed in section: KIN:SPORT ST, SPORT MGT&LDRSP, SPORT STUDIES
Instructors: Sophia Min
Start Date | End Date | Days | Time | Location |
---|---|---|---|---|
8/26/2024 | 12/9/2024 | MW | 1:10pm - 2:30pm | NHH G44 |