Marketing Analytics
Durham
Paul College of Business&Econ::Marketing
Credits: 4.0
Class Size: 25
Term:
Fall 2024
-
Full Term (08/26/2024
-
12/09/2024)
CRN:
11265
Grade Mode:
Letter Grading
Marketing Analytics introduces students to the fascinating world of marketing analytics. It provides a broad perspective on product, consumer, marketing-mix, and digital analytics areas. It blends the art and science of marketing and orients students to the systematic use of data and empirical models, which enhance the decision-making of a company about its customers, competitors, and the industry.
Registration Approval Required. Contact Instructor or Academic Department for permission then register through Webcat.
Prerequisite(s): ADMN 585 with minimum grade of C- and ADMN 580 with minimum grade of C- May be taken concurrently
Classes not allowed in section: Freshman
Only listed majors in section:
BUSADM:ES:: Business Administration: Entrepreneurial Studies||BUSADM:MKT:: Business Administration: Marketing
Instructors:
Billur Akdeniz Talay
Times & Locations
| Start Date | End Date | Days | Time | Location |
|---|---|---|---|---|
| 8/26/2024 | 12/9/2024 | TR | 9:40am - 11:00am | PCBE 225 |
