Timeroom: Fall 2024

Displaying 1 - 10 of 27 Results for: Subject = MKTG
Durham   Paul College of Business&Econ :: Marketing

MKTG 520 (04) - Topics in Marketing

Topics in Marketing

Credits: 2.0
Term: Fall 2024 - Full Term (08/26/2024 - 12/09/2024)
Grade Mode: Letter Grading
Class Size:   40  
CRN: 13620
Special topics covering a variety of marketing principles, topics vary by semester.
Section Comments: Full Title:UNH Marketing & Advertising-AMA Collegiate Chapter
Department Approval Required. Contact Academic Department for permission then register through Webcat.
Repeat Rule: May be repeated for a maximum of 12 credits.
Instructors: Diane Devine
Start Date End Date Days Time Location
8/26/2024 12/9/2024 W 5:40pm - 7:30pm PCBE 225
Durham   Paul College of Business&Econ :: Marketing

MKTG 520 (05) - Topics in Marketing

Topics in Marketing

Credits: 4.0
Term: Fall 2024 - Full Term (08/26/2024 - 12/09/2024)
Grade Mode: Letter Grading
Class Size:   40  
CRN: 16447
Special topics covering a variety of marketing principles, topics vary by semester.
Section Comments: Topic: Understanding Your Customer: The Art and Science of Entrepreneurial Marketing
Repeat Rule: May be repeated for a maximum of 12 credits.
Colleges not allowed in section: Paul College of Business&Econ
Instructors: Daniel Innis
Start Date End Date Days Time Location
8/26/2024 12/9/2024 MW 12:40pm - 2:00pm HS 107
Additional Course Details: 

Understanding Your Customer: The Art and Science of Entrepreneurial Marketing

Durham   Paul College of Business&Econ :: Marketing

MKTG 530 (01) - Survey of Marketing

Survey of Marketing

Credits: 4.0
Term: Fall 2024 - Full Term (08/26/2024 - 12/09/2024)
Grade Mode: Letter Grading
Class Size:   50  
CRN: 12959
Focuses on marketing as the process of planning and executing the conception, pricing, promotion, and distribution of ideas, goods and services to create exchanges that satisfy individual and organizational objectives. For business administration minors and non-business administration majors.
Equivalent(s): MKTG 550
Mutual Exclusion : ADMN 585, HMGT 600
Majors not allowed in section: BUSADM:ACCT, BUSADM:ES, BUSADM:FINANCE, BUSADM:INFSYSAN, BUSADM:INTL, BUSADM:MGT, BUSADM:MKT, BUSADM:STU, BUSINESS ADMIN, HOSPITALITY MGT, UNDECLARED PAUL
Instructors: Diane Devine
Start Date End Date Days Time Location
8/26/2024 12/9/2024 M 5:10pm - 8:00pm PCBE 115
Durham   Paul College of Business&Econ :: Marketing

MKTG 530 (02) - Survey of Marketing

Survey of Marketing

Credits: 4.0
Term: Fall 2024 - Full Term (08/26/2024 - 12/09/2024)
Grade Mode: Letter Grading
Class Size:   50  
CRN: 12960
Focuses on marketing as the process of planning and executing the conception, pricing, promotion, and distribution of ideas, goods and services to create exchanges that satisfy individual and organizational objectives. For business administration minors and non-business administration majors.
Equivalent(s): MKTG 550
Mutual Exclusion : ADMN 585, HMGT 600
Majors not allowed in section: BUSADM:ACCT, BUSADM:ES, BUSADM:FINANCE, BUSADM:INFSYSAN, BUSADM:INTL, BUSADM:MGT, BUSADM:MKT, BUSADM:STU, BUSINESS ADMIN, HOSPITALITY MGT, UNDECLARED PAUL
Instructors: Moein Khanlari
Start Date End Date Days Time Location
8/26/2024 12/9/2024 W 5:10pm - 8:00pm PCBE 115
Durham   Paul College of Business&Econ :: Marketing

MKTG 530 (03) - Survey of Marketing

Survey of Marketing

Credits: 4.0
Term: Fall 2024 - Full Term (08/26/2024 - 12/09/2024)
Grade Mode: Letter Grading
Class Size:   50  
CRN: 12961
Focuses on marketing as the process of planning and executing the conception, pricing, promotion, and distribution of ideas, goods and services to create exchanges that satisfy individual and organizational objectives. For business administration minors and non-business administration majors.
Equivalent(s): MKTG 550
Mutual Exclusion : ADMN 585, HMGT 600
Majors not allowed in section: BUSADM:ACCT, BUSADM:ES, BUSADM:FINANCE, BUSADM:INFSYSAN, BUSADM:INTL, BUSADM:MGT, BUSADM:MKT, BUSADM:STU, BUSINESS ADMIN, HOSPITALITY MGT, UNDECLARED PAUL
Instructors: Audrey Ashton-Savage
Start Date End Date Days Time Location
8/26/2024 12/9/2024 MW 3:40pm - 5:00pm PCBE 165
Durham   Paul College of Business&Econ :: Marketing

MKTG 620 (01) - Topics in Marketing

Topics in Marketing

Credits: 4.0
Term: Fall 2024 - Full Term (08/26/2024 - 12/09/2024)
Grade Mode: Letter Grading
Class Size:   30  
CRN: 14540
Special topics covering a variety of marketing principles, topics vary by semester.
Section Comments: Social Media Marketing
Prerequisite(s): MKTG 550 with minimum grade of C- or MKTG 530 with minimum grade of C- or ADMN 585 with minimum grade of C-
Repeat Rule: May be repeated for a maximum of 12 credits.
Only listed colleges in section: Paul College of Business&Econ
Classes not allowed in section: Freshman
Instructors: Alex LaBrecque
Start Date End Date Days Time Location
8/26/2024 12/9/2024 TR 3:40pm - 5:00pm PCBE G59
Additional Course Details: 

Social Media Marketing

 

Social media is changing how business is done around the world in almost every industry. The marketing and business worlds are undergoing fundamental changes in how consumers interact with brands and each other. Social media has helped give consumers a voice and connect them with their friends and other like-minded consumers, and it has also opened up numerous new communication channels available for marketers and brands to connect with current and potential customers.

This course will offer you an opportunity to:

  • Understand what social media is and how this new type of media and communications technology influences how business and marketing is done
  • Understand key principles of “connected consumers” from psychological and sociological perspectives, and how these principles can be leveraged when developing social media marketing strategies
  • Develop skill in using the predominant social media tools currently available for business/marketing communication
  • Discover innovative uses for social media in a variety of business areas and processes (e.g., new product development and service management)
  • Understand how to use various social media channels to publish and disseminate relevant branded content in order to engage consumers and to increase social impact, influence, and value
  • Develop a strategic plan for identifying opportunities for using social media in a company
Durham   Paul College of Business&Econ :: Marketing

MKTG 620 (02) - Topics in Marketing

TopMktg/Sustainability&Mktg

Credits: 4.0
Term: Fall 2024 - Full Term (08/26/2024 - 12/09/2024)
Grade Mode: Letter Grading
Class Size:   30  
CRN: 15964
Special topics covering a variety of marketing principles, topics vary by semester.
Prerequisite(s): MKTG 550 with minimum grade of C- or MKTG 530 with minimum grade of C- or ADMN 585 with minimum grade of C-
Repeat Rule: May be repeated for a maximum of 12 credits.
Only listed colleges in section: Paul College of Business&Econ
Classes not allowed in section: Freshman
Instructors: Shuili Du
Start Date End Date Days Time Location
8/26/2024 12/9/2024 MW 11:10am - 12:30pm PCBE 125
Durham   Paul College of Business&Econ :: Marketing

MKTG 644 (01) - Retail Management in an Omnichannel World

Retail Management

Online Course Delivery Method: Online Asynchronous
Credits: 4.0
Term: Fall 2024 - Full Term (08/26/2024 - 12/09/2024)
Grade Mode: Letter Grading
Class Size:   35  
CRN: 13327
Success in retail requires managing multiple channels - online, traditional brick & mortar, and hybrid combinations. This course examines a broad range of retail management topics covering retailer types, selection of channels and locations, understanding online and in-store shopper behavior, financial strategy, purchasing, merchandise assortments including across products and services retailing, pricing, visual merchandising, and customer service and experience.
Prerequisite(s): ADMN 585 with minimum grade of C- or MKTG 550 with minimum grade of C- or MKTG 535 with minimum grade of C-
Equivalent(s): MKTG 754
Classes not allowed in section: Freshman
Only listed majors in section: BUSADM:MKT
Instructors: Thomas Gruen
Start Date End Date Days Time Location
8/26/2024 12/9/2024 Hours Arranged ONLINE
Durham   Paul College of Business&Econ :: Marketing

MKTG 649 (01) - Foundations of Personal Selling

Personal Selling

Credits: 4.0
Term: Fall 2024 - Full Term (08/26/2024 - 12/09/2024)
Grade Mode: Letter Grading
Class Size:   30  
CRN: 12957
The Foundations of Personal Selling combines heavy experiential learning with the academic principles of relationship selling to prepare students for the professional world. Students learn personal selling as they develop an understanding of, and appreciation for, applying the consultative sales process through partnering with customers. This course is ideal for those exploring a career in sales or simply interested in knowing how to sell their own strengths.
Equivalent(s): MKTG 559, MKTG 759
Classes not allowed in section: Freshman
Instructors: Edward Ring
Start Date End Date Days Time Location
8/26/2024 12/9/2024 T 5:10pm - 8:00pm PCBE G25
Durham   Paul College of Business&Econ :: Marketing

MKTG 649 (02) - Foundations of Personal Selling

Personal Selling

Credits: 4.0
Term: Fall 2024 - Full Term (08/26/2024 - 12/09/2024)
Grade Mode: Letter Grading
Class Size:   30  
CRN: 12958
The Foundations of Personal Selling combines heavy experiential learning with the academic principles of relationship selling to prepare students for the professional world. Students learn personal selling as they develop an understanding of, and appreciation for, applying the consultative sales process through partnering with customers. This course is ideal for those exploring a career in sales or simply interested in knowing how to sell their own strengths.
Equivalent(s): MKTG 559, MKTG 759
Classes not allowed in section: Freshman
Instructors: James McIlroy
Start Date End Date Days Time Location
8/26/2024 12/9/2024 W 5:10pm - 8:00pm PCBE G25