Timeroom: Spring 2023

Displaying 21 - 28 of 28 Results for: Subject = MKTG
Durham   Paul College of Business&Econ :: Marketing
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MKTG 763 (01) - Marketing Analytics

Marketing Analytics

Credits: 4.0
Term: Spring 2023 - Full Term (01/24/2023 - 05/08/2023)
Grade Mode: Letter Grading
Class Size:   30  
CRN: 50787
Marketing Analytics introduces students to the fascinating world of marketing analytics. It provides a broad perspective on product, consumer, marketing-mix, and digital analytics areas. It blends the art and science of marketing and orients students to the systematic use of data and empirical models, which enhance the decision-making of a company about its customers, competitors, and the industry. Prereq: ADMN 585 or HMGT 600. Pre- or Coreq: ADMN 580.
Registration Approval Required. Contact Instructor or Academic Department for permission then register through Webcat.
Only listed campus in section: Durham
Only listed classes in section: Junior, Senior
Only listed majors in section: BUSADM:ES, BUSADM:MKT
Instructors: Michael Diore
Start Date End Date Days Time Location
1/24/2023 5/8/2023 MW 12:40pm - 2:00pm PCBE 135
Durham   Paul College of Business&Econ :: Marketing
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MKTG 763 (03) - Marketing Analytics

Marketing Analytics

Credits: 4.0
Term: Spring 2023 - Full Term (01/24/2023 - 05/08/2023)
Grade Mode: Letter Grading
Class Size:   30  
CRN: 56333
Marketing Analytics introduces students to the fascinating world of marketing analytics. It provides a broad perspective on product, consumer, marketing-mix, and digital analytics areas. It blends the art and science of marketing and orients students to the systematic use of data and empirical models, which enhance the decision-making of a company about its customers, competitors, and the industry. Prereq: ADMN 585 or HMGT 600. Pre- or Coreq: ADMN 580.
Registration Approval Required. Contact Instructor or Academic Department for permission then register through Webcat.
Only listed campus in section: Durham
Only listed colleges in section: Paul College of Business&Econ
Only listed classes in section: Junior, Senior
Instructors: Alex LaBrecque
Start Date End Date Days Time Location
1/24/2023 5/8/2023 TR 9:40am - 11:00am NESM 140
Durham   Paul College of Business&Econ :: Marketing
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MKTG 763 (04) - Marketing Analytics

Marketing Analytics

Credits: 4.0
Term: Spring 2023 - Full Term (01/24/2023 - 05/08/2023)
Grade Mode: Letter Grading
Class Size:   30  
CRN: 54552
Marketing Analytics introduces students to the fascinating world of marketing analytics. It provides a broad perspective on product, consumer, marketing-mix, and digital analytics areas. It blends the art and science of marketing and orients students to the systematic use of data and empirical models, which enhance the decision-making of a company about its customers, competitors, and the industry. Prereq: ADMN 585 or HMGT 600. Pre- or Coreq: ADMN 580.
Registration Approval Required. Contact Instructor or Academic Department for permission then register through Webcat.
Only listed campus in section: Durham
Only listed colleges in section: Paul College of Business&Econ
Only listed classes in section: Junior, Senior
Only listed majors in section: BUSADM:ES, BUSADM:MKT
Instructors: Billur Akdeniz Talay
Start Date End Date Days Time Location
1/24/2023 5/8/2023 MW 11:10am - 12:30pm PCBE 135
Durham   Paul College of Business&Econ :: Marketing
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MKTG 764 (01) - New Product Development

New Product Development

Credits: 4.0
Term: Spring 2023 - Full Term (01/24/2023 - 05/08/2023)
Grade Mode: Letter Grading
Class Size:   30  
CRN: 52029
Tactical and strategic issues concerned with the development and marketing of product and service innovations. Equips students with the concepts, tools, and approaches useful in the development, management, and marketing of products and services. Provides an integrated experience of the process of uncovering customer problems, understanding these problems, and providing superior solutions. Prereq: ADMN 585 or HMGT 600.
Registration Approval Required. Contact Instructor or Academic Department for permission then register through Webcat.
Only listed campus in section: Durham
Only listed classes in section: Junior, Senior
Only listed majors in section: BUSADM:ES, BUSADM:MKT
Instructors: Audrey Ashton-Savage
Start Date End Date Days Time Location
1/24/2023 5/8/2023 MW 2:10pm - 3:30pm PCBE 135
Durham   Paul College of Business&Econ :: Marketing
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MKTG 765 (01) - Applications in Digital Marketing

Applications in Digital Marktg

Credits: 4.0
Term: Spring 2023 - Full Term (01/24/2023 - 05/08/2023)
Grade Mode: Letter Grading
Class Size:   30  
CRN: 52862
This class will introduce students to the different disciplines that make up digital marketing in order to better prepare them for roles as either digital marketing generalists (where they will need to appreciate and possess a broad understanding of these disciplines), or as digital marketing specialists, (where they will need to focus on and master one of these disciplines). Prereq: ADMN 585.
Registration Approval Required. Contact Instructor or Academic Department for permission then register through Webcat.
Only listed campus in section: Durham
Only listed colleges in section: Paul College of Business&Econ
Only listed classes in section: Junior, Senior
Only listed majors in section: BUSADM:MKT
Instructors: Justin Pomerance
Start Date End Date Days Time Location
1/24/2023 5/8/2023 M 5:10pm - 8:00pm PCBE 135
Durham   Paul College of Business&Econ :: Marketing
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MKTG 775 (02) - Marketing Workshop

Marketing Workshop

Credits: 4.0
Term: Spring 2023 - Full Term (01/24/2023 - 05/08/2023)
Grade Mode: Letter Grading
Class Size:   30  
CRN: 54125
This course is open only to senior marketing option students and serves as their capstone learning experience. Students work in small teams on a real-world marketing problem given them by outside business, non-profits, or government agencies. the trams conduct extensive field research, formulate strategy, and then implement, or test marketing campaign ideas and programs. Prereq: ADMN 585, 2 courses from MKTG 752, MKTG 753, or MKTG 763.
Registration Approval Required. Contact Instructor or Academic Department for permission then register through Webcat.
Equivalent(s): MKTG 762
Only listed campus in section: Durham
Only listed classes in section: Senior
Only listed majors in section: BUSADM:MKT
Attributes: Writing Intensive Course
Instructors: Peter Masucci
Start Date End Date Days Time Location
1/24/2023 5/8/2023 TR 11:10am - 12:30pm PCBE 135
Durham   Paul College of Business&Econ :: Marketing
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MKTG 775 (03) - Marketing Workshop

Marketing Workshop

Credits: 4.0
Term: Spring 2023 - Full Term (01/24/2023 - 05/08/2023)
Grade Mode: Letter Grading
Class Size:   30  
CRN: 54142
This course is open only to senior marketing option students and serves as their capstone learning experience. Students work in small teams on a real-world marketing problem given them by outside business, non-profits, or government agencies. the trams conduct extensive field research, formulate strategy, and then implement, or test marketing campaign ideas and programs. Prereq: ADMN 585, 2 courses from MKTG 752, MKTG 753, or MKTG 763.
Registration Approval Required. Contact Instructor or Academic Department for permission then register through Webcat.
Equivalent(s): MKTG 762
Only listed campus in section: Durham
Only listed classes in section: Senior
Only listed majors in section: BUSADM:MKT
Attributes: Writing Intensive Course
Instructors: Peter Masucci
Start Date End Date Days Time Location
1/24/2023 5/8/2023 TR 2:10pm - 3:30pm PCBE 135
Durham   Paul College of Business&Econ :: Marketing
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MKTG 775 (04) - Marketing Workshop

Marketing Workshop

Credits: 4.0
Term: Spring 2023 - Full Term (01/24/2023 - 05/08/2023)
Grade Mode: Letter Grading
Class Size:   30  
CRN: 54143
This course is open only to senior marketing option students and serves as their capstone learning experience. Students work in small teams on a real-world marketing problem given them by outside business, non-profits, or government agencies. the trams conduct extensive field research, formulate strategy, and then implement, or test marketing campaign ideas and programs. Prereq: ADMN 585, 2 courses from MKTG 752, MKTG 753, or MKTG 763.
Registration Approval Required. Contact Instructor or Academic Department for permission then register through Webcat.
Equivalent(s): MKTG 762
Only listed campus in section: Durham
Only listed classes in section: Senior
Only listed majors in section: BUSADM:MKT
Attributes: Writing Intensive Course
Instructors: Peter Masucci
Start Date End Date Days Time Location
1/24/2023 5/8/2023 TR 9:40am - 11:00am PCBE 135