Timeroom: Fall 2017

Displaying 11 - 20 of 1164 Results for: Level = All Graduate
Durham   Paul College of Business&Econ > Administration

ADMN 898 (1BB) - Top/Project Management

Credits: 3.0
Term: Fall 2017 - E-term I (08/14/2017 - 10/06/2017)
Class Size:   30  
CRN: 12640
Special topics; may be repeated. Prereq: consent of adviser and instructor.
(ADMN 898.1BB) 100% online. No campus visits required.
Only listed majors in section: BUSINESS ADM M, BUSINESS ADM OL, BUSINESS ADM PT, BUSINESS ADMIN
Attributes: Online (no campus visits), EUNH
Instructors: Barry Shore
Start Date End Date Days Time Location
8/14/2017 10/6/2017 On-line course ONLINE
Durham   Paul College of Business&Econ > Administration

ADMN 898 (3BB) - Top/Hospit'y Rev Mgmt&Pricing

Credits: 3.0
Term: Fall 2017 - E-term I (08/14/2017 - 10/06/2017)
Class Size:   30  
CRN: 17001
Special topics; may be repeated. Prereq: consent of adviser and instructor.
Additional Course Description: 

Revenue management has become an increasing popular subject in hospitality management programs.  This course is designed for hospitality and business students who are interested in learning more about formulating tactics and strategies to maximize revenues for their organizations. The course will prepare students for a higher-level managerial position responsible for the financial performance and operation.  Topics include: history of revenue management, reservation systems, forecasting demand, inventory control, cost analysis, pricing strategy, channel management, revenue management tactics (i.e., overbook, discount allocation, and demand management and applications. Appropriate for any business application.

Full Title: Hospitality Revenue Mgmt & Pricing Strat.
Only listed majors in section: BUSINESS ADM M, BUSINESS ADM OL, BUSINESS ADM PT, BUSINESS ADMIN
Attributes: Online (no campus visits), EUNH
Instructors: Daniel Innis
Start Date End Date Days Time Location
8/14/2017 10/6/2017 On-line course ONLINE
Durham   Paul College of Business&Econ > Administration

ADMN 898 (4BB) - Top/Hospit'y Ops & Fin.Metric

Credits: 3.0
Term: Fall 2017 - E-term II (10/16/2017 - 12/12/2017)
Class Size:   40  
CRN: 17002
Special topics; may be repeated. Prereq: consent of adviser and instructor.
Additional Course Description: 

Students will apply this knowledge in a simulated hotel environment and take the exam to receive the designation of Certified Hotel Industry Analyst (CHIA).This course presents the principles of organization, management and decision models applied to the tasks and challenges of hospitality operations. Involves techniques of problem solving (including planning, organizing, staffing, communication, directing and controlling operations). Topics include: hospitality systems thinking-service design; service product lifecycle evolution and development; hospitality organizational structure and service system procedures; integrated hospitality operational diagnostics; and operational performance metrics.
Students will analyze various types of hotel industry data and make strategic inferences based upon that analysis and based on a comprehensive understanding of benchmarking and performance reports.
 

Full Title: Hospitality Operations & Financial Metrics.
Only listed majors in section: ANALYTICS, BUSINESS ADM M, BUSINESS ADM OL, BUSINESS ADM PT, BUSINESS ADMIN
Attributes: Online (no campus visits), EUNH
Instructors: Nelson Barber
Start Date End Date Days Time Location
10/16/2017 12/12/2017 On-line course ONLINE
Durham   Paul College of Business&Econ > Administration

ADMN 898 (6BB) - Top/Digital Marketing

Credits: 3.0
Term: Fall 2017 - E-term II (10/16/2017 - 12/12/2017)
Class Size:   30  
CRN: 15430
Special topics; may be repeated. Prereq: consent of adviser and instructor.
Additional Course Description: 

 

ADMN 898 Topics/Digital Marketing

MBA, 100% Online

Course Description

Clearly, the world has changed dramatically in the past ten years. For example, in 2007, many consumers had flip phones with screens that were only slightly larger than a postage stamp and mobile marketing was still in its infancy. As technology has changed, so too has the way that consumers acquire information about the goods and services that they wish to purchase. In short, in order to achieve long-term success, marketers must develop the ability to reach and engage with their customers via a variety of digital platforms.

This course is designed to help you develop the kinds of digital marketing skills that employers are currently seeking and that will enable you to succeed in today’s marketing environment. We will cover a number of key topics including (but not limited to) website and search engine optimization, email marketing, social media, paid search, mobile marketing, customer persona development, and influencer marketing.

This class is 100% online and hence, we will use a “hands-on” approach to help you build the digital marketing competencies that you will need after graduation. This means that we will rely on a variety of different instructional tools including online lectures, the course discussion board, focused weekly assignments, and an interactive digital marketing simulation to achieve our learning objectives. More specifically, over the course of the term, you will develop your digital marketing skills and demonstrate your understanding of the course material by interacting online with your professor and your peers, preparing the required weekly assignments, completing scheduled quizzes, and participating in a realistic (and highly engaging) digital marketing simulation.

Only listed majors in section: BUSINESS ADM M, BUSINESS ADM OL, BUSINESS ADM PT, BUSINESS ADMIN
Attributes: Online (no campus visits), EUNH
Instructors: Matthew O'Hern
Start Date End Date Days Time Location
10/16/2017 12/12/2017 On-line course ONLINE
Manchester   Paul College of Business&Econ > Administration

ADMN 898 (M1) - Top/Strategic Pricing

Credits: 3.0
Term: Fall 2017 - E-term II (10/17/2017 - 12/12/2017)
Class Size:   30  
CRN: 17126
Special topics; may be repeated. Prereq: consent of adviser and instructor.
Additional Course Description: 

The overall objective of this course is to provide students with the know-how and tools to make pricing decisions that align with the firm’s strategy, drive profitability, and lead to sustainable competitive advantage. This course focuses on thoroughly understanding and articulating the monetary and psychological value drivers of the firm’s value proposition, applying appropriate monetary equivalents, and successfully communicating these to the purchaser. Rather than seeking to “optimize” prices for the short run, this course takes a longer-term view of managing markets strategically.

 The course begins by teaching the  “strategic pricing pyramid” which examines four underlying strategic foundations for price setting. The course then examines the roles of costs, financial analysis, competition, and price sensitivity in pricing. Finally, the course examines pricing implementation and how to align implementation with pricing strategy.

 The course content follows Nagle, et al’s outstanding text, The Strategy and Tactics of Pricing. The content will be applied through cases and a guided simulation. Students will also prepare an independent project on a pricing topic or industry of their specific interest. 

Only listed majors in section: BUSINESS ADM M, BUSINESS ADM OL, BUSINESS ADM PT
Instructors: Thomas Gruen
Start Date End Date Days Time Location
10/17/2017 12/12/2017 T 5:31pm - 9:15pm Pandora Building (UNHM) P126
Durham   Paul College of Business&Econ > Administration

ADMN 898 (P01) - Topics/ Consumer Behavior

Credits: 3.0
Term: Fall 2017 - E-term I (08/14/2017 - 10/06/2017)
Class Size:   30  
CRN: 16648
Special topics; may be repeated. Prereq: consent of adviser and instructor.
Only listed majors in section: BUSINESS ADM M, BUSINESS ADM OL, BUSINESS ADM PT, BUSINESS ADMIN
Instructors: Bruce Pfeiffer
Start Date End Date Days Time Location
8/14/2017 10/6/2017 T 5:40pm - 9:15pm Paul College Business&Econ 215
Durham   Paul College of Business&Econ > Administration

ADMN 898 (P02) - Top/Personal Financial Mgmt

Credits: 3.0
Term: Fall 2017 - E-term II (10/16/2017 - 12/12/2017)
Class Size:   30  
CRN: 17148
Special topics; may be repeated. Prereq: consent of adviser and instructor.
Additional Course Description: 

Personal Financial Management focuses on the personal side of finance as opposed to the corporate side. The course involves finding an individual or family's value (i.e., net worth) and then finding ways to grow and protect that value.  Topics include net worth analysis, cash flow and budgeting, debt management, asset allocation, savings plans, income tax planning, retirement and education planning, protection planning, and estate planning.

Full Title: Personal Financial Management.
Only listed majors in section: BUSINESS ADM M, BUSINESS ADM OL, BUSINESS ADM PT, BUSINESS ADMIN
Instructors: Joanne Knight
Start Date End Date Days Time Location
10/16/2017 12/12/2017 W 5:40pm - 9:15pm Hamilton Smith 108
12/8/2017 12/8/2017 F 5:40pm - 9:15pm Paul College Business&Econ 215
Durham   Paul College of Business&Econ > Administration

ADMN 912 (01) - Organizational Behavior

Credits: 3.0
Term: Fall 2017 - E-term I (08/14/2017 - 10/06/2017)
Class Size:   40  
CRN: 12242
Develops an understanding of individual and work group dynamics in relation to personal and group effectiveness in diverse organizations. Includes: individual and group differences; work groups and teams; interpersonal communications; motivation and rewards; influence and empowerment; conflict resolution; management models; and leadership. Taught experientially.
Additional Course Description: 

See required book list below

Only listed majors in section: BUSINESS ADMIN
Instructors: Vanessa Druskat
Start Date End Date Days Time Location
8/14/2017 10/6/2017 TR 8:00am - 10:10am Paul College Business&Econ 215
Durham   Paul College of Business&Econ > Administration

ADMN 912 (1BB) - Organizational Behavior

Credits: 3.0
Term: Fall 2017 - E-term I (08/14/2017 - 10/06/2017)
Class Size:   35  
CRN: 13366
Develops an understanding of individual and work group dynamics in relation to personal and group effectiveness in diverse organizations. Includes: individual and group differences; work groups and teams; interpersonal communications; motivation and rewards; influence and empowerment; conflict resolution; management models; and leadership. Taught experientially.
(ADMN 912.1BB) 100% online. No campus visits required.
Only listed majors in section: BUSINESS ADM M, BUSINESS ADM OL, BUSINESS ADM PT, NURSING DOCT PR
Attributes: Online (no campus visits), EUNH
Instructors: Anthony Pescosolido
Start Date End Date Days Time Location
8/14/2017 10/6/2017 On-line course ONLINE
Durham   Paul College of Business&Econ > Administration

ADMN 912 (2BB) - Organizational Behavior

Credits: 3.0
Term: Fall 2017 - E-term I (08/14/2017 - 10/06/2017)
Class Size:   35  
CRN: 17138
Develops an understanding of individual and work group dynamics in relation to personal and group effectiveness in diverse organizations. Includes: individual and group differences; work groups and teams; interpersonal communications; motivation and rewards; influence and empowerment; conflict resolution; management models; and leadership. Taught experientially.
Only listed majors in section: BUSINESS ADM M, BUSINESS ADM OL, BUSINESS ADM PT, NURSING DOCT PR
Attributes: Online (no campus visits), EUNH
Instructors: Anthony Pescosolido
Start Date End Date Days Time Location
8/14/2017 10/6/2017 On-line course ONLINE