Durham
Paul College of Business&Econ :: Administration
ADMN 585 (2BB) - Marketing
Credits: 4.0
Term: Summer 2017 - Summer Session IV (06/26/2017 - 07/28/2017)
Grade Mode: Letter Grading
Term: Summer 2017 - Summer Session IV (06/26/2017 - 07/28/2017)
Grade Mode: Letter Grading
Class Size:
30
CRN: 70502
CRN: 70502
Covers marketing as the process of planning and developing goods and services to satisfy the needs of target customers: consumers, other businesses, institutions. Focus on how marketing contributes to the firm's goals through product planning, pricing, promotion, and distribution policies. Open to PAUL majors only. No credit for students who have had MKTG 550 or HMGT 600. Prereq: ADMN 400; ECON 401.
Department Approval Required. Contact Academic Department for permission then register through Webcat.
Prerequisite(s): ADMN 400 with minimum grade of C- and (ECON 401 with minimum grade of C- or ECON 401H with minimum grade of C- or ECON 401A with minimum grade of C- or ECN 412 with minimum grade of C- or ECN 412W with minimum grade of C- )
Equivalent(s): ADMN 651
Only listed colleges in section: Paul College of Business&Econ
Attributes: Online (no campus visits), EUNH
Instructors: STAFF
Start Date | End Date | Days | Time | Location |
---|---|---|---|---|
6/26/2017 | 7/28/2017 | Hours Arranged | ONLINE |