Students will study the main subject areas that comprise ?Fashion Law?, including licensing, privacy and security, international intellectual property portfolio management, domain portfolio management, sustainability and claim substantiation, anti-counterfeiting, social media/advertising, virtual goods and use of AI. Through in-depth exposure to each of these areas, students will be able to navigate complex real world brand issues, manage risk analysis, and have a working understanding of how intellectual property interfaces with fashion brands. Students will also be given an infrastructure and step-by-step guide with which to establish or improve an existing brand protection program. In class hours will be satisfied through topic specific presentations with outlines and summaries of pertinent law and its application along with the review and discussion of recent case law, administrative guidelines, and cutting-edge fact patterns currently in the news. Each topic will be analyzed and presented from the perspective of US based outside counsel, followed by the corporate perspective from the US (Americas), EMEA and APAC, as applicable. Out-of-class hours will be dedicated to the review of case law, white papers, Green Guidelines, FTC and US Customs regulations, and industry/trade association articles.