ADMN 585 (02) - Marketing

Marketing

Durham   Paul College of Business&Econ :: Administration
Online Course Delivery Method: Online (no campus visits), EUNH
Credits: 4.0
Term: Summer 2024 - Summer Session IV (06/24/2024 - 07/26/2024)
Grade Mode: Letter Grading
Class Size:   40  
CRN: 70079
Covers marketing as the process of planning and developing goods and services to satisfy the needs of target customers: consumers, other businesses, institutions. Focus on how marketing contributes to the firm's goals through product planning, pricing, promotion, and distribution policies, through both digital and traditional channels.
Prerequisite(s): ADMN 400 with minimum grade of C- and (ECON 401 with minimum grade of C- or ECON 401H with minimum grade of C- )
Mutual Exclusion : HMGT 600, MKTG 530, MKTG 550
Campuses not allowed in section: CPS Online
Only listed colleges in section: Paul College of Business&Econ
Classes not allowed in section: Freshman
Instructors: Audrey Ashton-Savage

Times & Locations

Start Date End Date Days Time Location
6/24/2024 7/26/2024 Hours Arranged ONLINE