Marketing Research
Durham
Paul College of Business&Econ :: Administration
Online Course Delivery Method: Online Asynchronous
Credits: 3.0
Term: Spring 2024 - Term 4 (03/25/2024 - 05/17/2024)
Grade Mode: Letter Grading
Term: Spring 2024 - Term 4 (03/25/2024 - 05/17/2024)
Grade Mode: Letter Grading
Class Size:
39
CRN: 52434
CRN: 52434
Focuses on identification of research questions and objectives as well as collection and analysis of data to improve marketing decision making. Covers qualitative and quantitative methods, internal and external secondary data, sampling, analytical methods, and reporting.
Registration Approval Required. Contact Instructor or Academic Department for permission then register through Webcat.
Only listed programs in section: Business Administration MBA
Attributes: Online (no campus visits), EUNH
Instructors: Shuili Du
Times & Locations
| Start Date | End Date | Days | Time | Location |
|---|---|---|---|---|
| 3/25/2024 | 5/17/2024 | Hours Arranged | ONLINE |
Booklist
| Book | Details |
|---|---|
|
MARKETING RESEARCH
(9TH 20)
by BURNS Required
|
|