SML 564 (01) - Introduction to Sport Marketing

Intro Sport Marketing

Durham Health & Human Services::Sport Management & Leadership
Online Course Delivery Method: Online Asynchronous
Credits: 4.0
Class Size: 15 
Term:  January 2024 - January Term - online (12/27/2023 - 01/19/2024)
CRN:  30066
Grade Mode:  Letter Grading
An introductory study of sport marketing, which includes the basic principles, key scholars, relevant scholarship, and necessary experiential elements to aid students in understanding the discipline's applied and academic aspects. This course will introduce traditional marketing concepts as well as focus on the marketing of sport and through sport.
Equivalent(s):  KIN 564, SPST 564
Attributes:  Online (no campus visits), EUNH
Instructors:  Sophia Min

Times & Locations

Start Date End Date Days Time Location
12/27/2023 1/19/2024 Hours Arranged ONLINE