PAUL 670 (08) - BiP-Analytical Intelligence Topics

BiP:A/Introduction to SEO

Durham   Paul College of Business&Econ :: Paul College Business & Econ
Online Course Delivery Method: Online Synchronous
Credits: 2.0
Term: Fall 2023 - Term 2 (10/30/2023 - 12/22/2023)
Grade Mode: Credit/Fail Grading
Class Size:   25  
CRN: 15578
Business in Practice: Analytical Intelligence develops students' abilities to analyze ideas, solve problems and make decisions. An emphasis is placed on experiential learning and instruction from business professionals. Rotating topic courses are offered to meet the needs of the ever-changing business environment. Cr/F, unless noted as letter graded n the section or additional course details.
Section Comments: BiP:A/Introduction to SEO
Registration Approval Required. Contact Instructor or Academic Department for permission then register through Webcat.
Repeat Rule: May be repeated for a maximum of 8 credits.
Only listed campus in section: Durham
Only listed colleges in section: Paul College of Business&Econ
Classes not allowed in section: Freshman
Attributes: Scheduled meeting time, Online (no campus visits), EUNH

Times & Locations

Start Date End Date Days Time Location
10/30/2023 12/22/2023 M 5:40pm - 8:30pm ONLINE
Additional Course Details: 

Intro to SEO 


Search engines like Google are a powerful and cost-effective way for companies to market to potential customers. In this course, taught by an industry professional from HubSpot, we will cover the fundamentals of “SEO”, or the practice of optimizing your company’s performance on search engines. From keyword research to backlinking strategy, you’ll learn everything that you need to know to get started with SEO, increase organic traffic and win more customers. 

Industry Professional Bio: Guillaume Delloue