Use of rhetorical approaches and methods in the analysis and criticism of contemporary forms of visual media culture. Students examine the social, political, and aesthetic implications of contemporary media forms from within a framework of rhetorical theory. Emphasis on practical analysis employing various rhetorical approaches with a goal of understanding persuasive elements in contemporary media (including television, film, print & broadcast advertising, internet, and social media). Students are required to have taken two 500 level CMN courses (C-) prior to this course, unless granted instructor permission.