SML 564 (02) - Introduction to Sport Marketing

Intro Sport Marketing

Credits: 4.0
Term: Spring 2023 - Full Term (01/24/2023 - 05/08/2023)
Grade Mode: Letter Grading
Class Size:   25  
CRN: 56112
An introductory study of sport marketing, which includes the basic principles, key scholars, relevant scholarship, and necessary experiential elements to aid students in understanding the discipline's applied and academic aspects. This course will introduce traditional marketing concepts as well as focus on the marketing of sport and through sport.
Registration Approval Required. Contact Instructor or Academic Department for permission then register through Webcat.
Equivalent(s): KIN 564, SPST 564
Majors not allowed in section: KIN:SPORT ST, SPORT MGT&LDRSP, SPORT STUDIES
Instructors: Sophia Min

Times & Locations

Start Date End Date Days Time Location
1/24/2023 5/8/2023 MW 2:10pm - 3:30pm NHH G44