SPST 564 (1ON) - Introduction to Sport Marketing

Intro to Spt Mkt

Durham   Health & Human Services :: Sport Studies
Online Course Delivery Method: Online (no campus visits), EUNH
Credits: 4.0
Term: January 2022 - January Term - online (12/28/2021 - 01/21/2022)
Grade Mode: Letter Grading
Class Size:   15  
CRN: 30156
An introductory study of sport marketing, which includes the basic principles, key scholars, relevant scholarship, and necessary experiential elements to aid students in understanding the discipline's applied and academic aspects. This course will introduce traditional marketing concepts as well as focus on the marketing of sport and through sport.
Instructors: Zachary Scola

Times & Locations

Start Date End Date Days Time Location
12/28/2021 1/21/2022 Hours Arranged ONLINE

Booklist

Book Details
SPORT MARKETING-W/ACCESS (4TH 14)
by MULLIN
Required
ISBN
978145042498
PUBLISHER
HUMAN KIN
Find Books for SPST 564 (1ON) - Introduction to Sport Marketing at the UNH Bookstore.