MKTG 520 (03) - Topics in Marketing

Top/Digital Marketing Agency

Durham   Paul College of Business&Econ :: Marketing
Credits: 2.0
Term: Fall 2021 - Full Term (08/30/2021 - 12/13/2021)
Grade Mode: Letter Grading
Class Size:   20  
CRN: 15322
Special topics covering a variety of marketing principles, topics vary by semester.
Department Approval Required. Contact Academic Department for permission then register through Webcat.
Repeat Rule: May be repeated for a maximum of 12 credits.
Only listed campus in section: Durham
Instructors: STAFF

Times & Locations

Start Date End Date Days Time Location
8/30/2021 12/13/2021 TR 12:40pm - 2:00pm STOKE 150
Additional Course Details: 
Voice Z gives students the opportunity to gain real-world marketing experience by working hand in hand with clients to create impactful and innovative digital marketing campaigns. Voice Z is a 2-credit course that meets twice a week in order to collaborate in teams and learn from industry professionals. We are driven, hard-working and passionate group and are eager to begin our third year. Under the guidance of a faculty advisor, students work for multiple clients over the course of the semester, providing a range of digital marketing services including web site development, SEO, analytics, social media, photo and video content, and advertising. 
Admission to the course is competitive through an application process each April for the following year. Students accepted into the Voice Z Digital Marketing Agency for the Fall Semester are expected to continue through the Spring semester. At the end of the spring semester, students who are not graduating and in good standing will be invited to continue in the following year, often taking on leadership and directorship positions in the agency. Information about the application process is provided in March on the agency’s website. Students from any grade or major are encouraged to apply.