PPOL 822 (01) - Media Strategy and Skills

Media Strategy and Skills

Durham   Graduate School :: Public Policy
Credits: 3.0
Term: Spring 2021 - Full Term (02/01/2021 - 05/11/2021)
Grade Mode: Letter Grading
Class Size:   18  
CRN: 53241
Designed to equip students with the skills they will need as practitioners to advance public policy goals through the development and execution of responsive communications strategy. Students will gain an understanding of the media landscape and trends in journalism; how to identify media opportunities and target audiences; how to write to successfully communicate to various audiences; and basic skills to prepare for and give effective interviews to communicate policy messages.
Section Comments: Non-MPP students may enroll by permission only. MPP students may register on their own.
Department Approval Required. Contact Academic Department for permission then register through Webcat.
Only listed majors in section: PUBLIC POLCY AN, PUBLIC POLICY, PUBLIC POLICYLW
Instructors: STAFF

Times & Locations

Start Date End Date Days Time Location
2/1/2021 5/11/2021 F 10:10am - 1:00pm KEND 205