MKTG 760 (1ON) - International Marketing

International Marketing

Durham Paul College of Business&Econ :: Marketing

Online Course Delivery Method: Online (no campus visits), EUNH

Can be taken by students who are remote.

Credits: 4.0
Term: January 2021 - Full Term (12/28/2020 - 01/22/2021)
Grade Mode: Letter Grading

Class Size: 25
CRN: 30170

Environmental factors affecting international trade: culture and business customs, political and legal factors and constraints, economic and technological development, and the international monetary system. Integration of these with the marketing management functions of market research and segmentation; product, promotion, distribution, and pricing decisions. Prereq: ADMN 585 or HMGT 600.

Equivalent(s): ADMN 760

Only listed classes in section: Junior, Senior

Only listed majors in section: BUSADM:INTL, BUSADM:MKT

Instructors: STAFF

Syllabus:

MKTG_760_(1ON)_-_International_Marketing_syllabus.pdf

Times & Locations

Start Date	End Date	Days	Time	Location
12/28/2020	1/22/2021		Hours Arranged	ONLINE

Additional Course Details:

This course has been opened up to all UNH students, due to the circumstances we are all facing.

Booklist

Note: Make sure you get the version of the text with the ISBN: 9780134899756 There are apparently two different 10th editions - very confusing. The UNH Bookstore has the correct edition.