MKTG 530 (01) - Survey of Marketing

Survey of Marketing

Durham   Paul College of Business&Econ :: Marketing
Credits: 4.0
Term: Fall 2020 - Full Term (08/31/2020 - 12/11/2020)
Grade Mode: Letter Grading
Class Size:   35  
CRN: 17052
Focuses on marketing as the process of planning and executing the conception, pricing, promotion, and distribution of ideas, goods and services to create exchanges that satisfy individual and organizational objectives. For business administration minors and non-business administration majors.
Department Approval Required. Contact Academic Department for permission then register through Webcat.
Equivalent(s): MKTG 550
Mutual Exclusion : ADMN 585, HMGT 600
Only listed campus in section: Durham
Majors not allowed in section: BUSADM:ACCT, BUSADM:ES, BUSADM:FINANCE, BUSADM:INFSYSAN, BUSADM:INTL, BUSADM:MGT, BUSADM:MKT, BUSADM:STU, BUSINESS ADMIN, HOSPITALITY MGT, UNDECLARED PAUL
Instructors: STAFF

Times & Locations

Start Date End Date Days Time Location
8/31/2020 12/11/2020 W 5:10pm - 8:00pm HORT 307