ABM 404B (01) - Introduction to Business II

Durham   Thompson School of Applied Sci :: Applied Business Management
Credits: 2.0
Term: Spring 2017 - Half Term II (03/20/2017 - 05/08/2017)
Grade Mode: Letter Grading
Class Size:   30  
CRN: 57193
This course is the second half on Introduction to Business. It introduces basic marketing concepts, including product, pricing, promotional and distribution strategies; applies management principles to operations, information technology, and finance; and examines uses of accounting data and financial statements to evaluate past financial performance and project future performance. A basic business plan is required in an area of the student's interest. Students must take ABM 404A before being eligible to take ABM 404B.
Only listed campus in section: Durham
Instructors: STAFF

Times & Locations

Start Date End Date Days Time Location
3/20/2017 5/8/2017 TR 4:10pm - 6:00pm BART 134