Durham
Paul College of Business&Econ :: Administration
Credits: 4.0
Term: Spring 2017 - Full Term (01/24/2017 - 05/08/2017)
Grade Mode: Letter Grading
Term: Spring 2017 - Full Term (01/24/2017 - 05/08/2017)
Grade Mode: Letter Grading
Class Size:
70
CRN: 52980
CRN: 52980
Covers marketing as the process of planning and developing goods and services to satisfy the needs of target customers: consumers, other businesses, institutions. Focus on how marketing contributes to the firm's goals through product planning, pricing, promotion, and distribution policies. Open to PAUL majors only. No credit for students who have had MKTG 550 or HMGT 600. Prereq: ADMN 400; ECON 401.
Prerequisite(s): ADMN 400 with minimum grade of C- and (ECON 401 with minimum grade of C- or ECON 401H with minimum grade of C- or ECON 401A with minimum grade of C- or ECN 412 with minimum grade of C- or ECN 412W with minimum grade of C- )
Equivalent(s): ADMN 651
Only listed campus in section: Durham
Only listed colleges in section: Paul College of Business&Econ
Only listed classes in section: Junior, Sophomore, Senior
Instructors: STAFF
Times & Locations
Start Date | End Date | Days | Time | Location |
---|---|---|---|---|
1/24/2017 | 5/8/2017 | MW | 2:10pm - 3:30pm | PCBE 165 |